15 Best Things to Do in Holbrook (AZ)

Imagine a place where ancient history literally lies at your feet, where dinosaurs roam (albeit in statue form), and where the spirit of classic Route 66 still hums through the air. Welcome to Holbrook, Arizona, a captivating blend of natural wonder, quirky roadside Americana, and Wild West lore. Nestled on the edge of the breathtaking Petrified Forest National Park, Holbrook isn’t just a pit stop; it’s a destination brimming with unique experiences waiting to be uncovered.

You’ll discover a town that proudly embraces its past, from prehistoric times to its heyday as a bustling Route 66 thoroughfare. For an unforgettable journey, plan your visit during the spring or fall when the Arizona weather is most pleasant, allowing you to comfortably explore everything from stunning petrified wood landscapes to fascinating historical sites and delightfully kitschy attractions. Get ready to step back in time and embrace the unexpected charm of Holbrook!

See the Petrified Forest National Park

Prepare to be mesmerized as you step into the otherworldly landscape of the Petrified Forest National Park, Holbrook’s crown jewel. This isn’t just a forest; it’s a vibrant, colorful testament to millions of years of natural history, where ancient trees have transformed into stunning, jewel-toned stone. You’ll find yourself wandering through vast expanses of petrified wood, each log a unique masterpiece of amber, amethyst, and jasper hues. Beyond the fossilized forests, the park also encompasses parts of the Painted Desert, an incredible canvas of multi-hued badlands stretching into the horizon.

Explore well-maintained trails like the Giant Logs Trail or the Crystal Forest Trail, offering up-close views of these ancient wonders. Don’t miss the Rainbow Forest Museum to learn about the park’s geology and paleontology. The best times to visit are early morning or late afternoon when the light enhances the colors of the landscape and temperatures are cooler, perfect for photography and leisurely walks. This park is an absolute must for nature lovers, photographers, geology enthusiasts, and families looking for an educational and awe-inspiring outdoor adventure. Its sheer scale and unique beauty make it a truly unforgettable experience.

Get a Souvenir from Jim Gray’s Petrified Wood Co.

After soaking in the natural wonders of the national park, head directly to Jim Gray’s Petrified Wood Co., a legendary stop for anyone looking to bring a piece of Holbrook’s unique geology home. This isn’t just a gift shop; it’s a vast open-air market and indoor showroom packed with an incredible array of petrified wood specimens, ranging from small polished pieces perfect for a mantelpiece to massive, awe-inspiring logs. You’ll marvel at the sheer variety of colors and patterns, each telling a story of millions of years of transformation.

Beyond the wood, you’ll also discover a fascinating collection of fossils, geodes, and other geological treasures, along with Route 66 memorabilia and Native American crafts. The staff are often knowledgeable and happy to share insights into the petrification process and the origins of their pieces. This is the perfect place for souvenir hunters, geology enthusiasts, and anyone who appreciates natural art. It’s a family-friendly stop where you can easily spend an hour or more browsing the unique offerings.

Visit the Navajo County Historical Museum

Delve into the rich tapestry of local history at the Navajo County Historical Museum, housed in the beautifully preserved 1898 Navajo County Courthouse. This charming museum offers a captivating glimpse into the pioneer days, the Wild West era, and the vital role of the railroad and Route 66 in shaping Holbrook and the surrounding region. You’ll wander through exhibits showcasing vintage clothing, historical artifacts, old photographs, and fascinating displays on local law enforcement, including stories of notorious outlaws and sheriffs.

Learn about the early settlers, the struggles and triumphs of ranching life, and the unique cultural heritage of Navajo County. The museum is often staffed by passionate volunteers who are eager to share anecdotes and detailed information, making your visit even more engaging. It’s a fantastic stop for history buffs, curious travelers, and anyone interested in understanding the authentic spirit of Arizona’s past. Allow yourself time to read the detailed placards and soak in the atmosphere of this historic building.

Get More Souvenirs from the DoBell Ranch

For another authentic taste of Holbrook’s unique shopping scene, make your way to the DoBell Ranch. This isn’t just a place to buy souvenirs; it’s an experience that transports you to a classic Western trading post, brimming with character and a vast array of goods. You’ll find everything from genuine Native American jewelry and crafts to a fascinating collection of Route 66 memorabilia, Western wear, and of course, more stunning petrified wood specimens.

The ranch has a rustic, old-world charm that invites you to leisurely browse its shelves, discovering hidden gems and unique gifts. It’s a perfect spot to pick up something truly special that reflects the spirit of the American Southwest. Whether you’re a serious collector, a Route 66 enthusiast, or simply looking for a memorable keepsake, DoBell Ranch offers a delightful and authentic shopping adventure. The friendly staff are often happy to share stories about the items and the history of the ranch.

Get a Dinosaur from the Painted Desert Indian Center

Prepare for a photo opportunity like no other at the Painted Desert Indian Center, where you can literally “get a dinosaur” – or at least a fantastic photo with one! This iconic Route 66 stop is instantly recognizable by its towering, kitschy dinosaur statues that guard the entrance, making it a favorite for families and anyone seeking a fun, quirky photo op. Beyond the prehistoric guardians, the center is a treasure trove of Native American arts and crafts, making it an excellent place to find authentic souvenirs.

You’ll discover beautiful hand-woven rugs, intricate pottery, stunning turquoise jewelry, and a wide selection of other unique items. It’s a wonderful opportunity to support local artisans and take home a piece of the region’s rich cultural heritage. Whether you’re stopping for a quick picture or spending time browsing the diverse collection, the Painted Desert Indian Center offers a memorable and distinctly Holbrook experience that blends fun roadside kitsch with genuine cultural artifacts.

Get Even More Souvenirs from Geronimo’s Trading Post

Just when you thought you’d seen all the unique souvenirs Holbrook has to offer, you’ll discover Geronimo’s Trading Post, another classic Route 66 stop that’s a must-visit for collectors and curious travelers alike. This spacious trading post is an Aladdin’s cave of treasures, overflowing with an eclectic mix of petrified wood, Native American crafts, Western decor, and an abundance of quirky Route 66 memorabilia. You’ll find everything from polished petrified wood slices to intricate dreamcatchers, cowboy hats, and vintage-inspired signs.

The sheer volume and variety of items make browsing an adventure in itself, and you’re sure to uncover something unexpected and delightful. Geronimo’s Trading Post embodies the spirit of the old roadside attractions, offering a fun, unpretentious shopping experience where you can truly immerse yourself in the local flavor. It’s a fantastic place to find gifts for friends and family, or a special memento to remember your Holbrook adventure.

Have a Drink at the Empty Pockets Saloon

For a taste of local Holbrook nightlife and a chance to mingle with the community, step into the Empty Pockets Saloon. This isn’t a fancy cocktail bar; it’s an authentic, no-frills local watering hole where you can experience the true small-town Arizona atmosphere. You’ll find a relaxed environment perfect for unwinding after a day of exploring, whether you’re looking to play a game of pool, listen to some tunes on the jukebox, or simply enjoy a cold drink.

The saloon often attracts a mix of friendly locals and curious travelers, making it a great spot to strike up a conversation and hear some local stories. While it might not be a destination for fine dining, it offers a genuine slice of Holbrook life. It’s best enjoyed by adults looking for an unpretentious, laid-back evening experience. Remember to drink responsibly and respect the local establishment.

Camp at the Crystal Forest Gift Shop Campground

Combine your love for unique souvenirs with an adventurous overnight stay at the Crystal Forest Gift Shop Campground. This dual-purpose establishment offers not only a fantastic selection of petrified wood and other geological finds but also the convenience of an on-site campground. You can spend your afternoon browsing the dazzling displays of polished petrified wood, fossils, and Native American crafts in the gift shop, finding the perfect memento of your trip.

Then, as evening approaches, you can pitch your tent or park your RV right there, surrounded by the quiet beauty of the Arizona landscape. It’s a practical and charming option for budget-conscious travelers or those who prefer the simplicity of camping under the vast desert sky. The proximity to the Petrified Forest National Park makes it an ideal base for exploring the area, allowing you to maximize your time discovering Holbrook’s natural wonders.

Feed an Ostrich at the Stewart’s Petrified Wood

Prepare for a truly unique and memorable experience at Stewart’s Petrified Wood, where you can not only find incredible petrified wood specimens but also potentially feed an ostrich! This classic Route 66 stop offers a delightful blend of natural history and quirky animal encounters. You’ll first be drawn to the impressive collection of petrified wood, ranging from small polished pieces to large, rustic logs, many of which are displayed outdoors. But the real highlight for many visitors is the opportunity to interact with the resident ostriches.

If conditions allow, you might get the chance to feed these fascinating birds, an experience that is both exciting and a little bit comical. It’s a fantastic stop for families, animal lovers, and anyone who enjoys the unexpected charm of roadside attractions. Stewart’s provides a fun, lighthearted break from traditional sightseeing and is sure to leave you with some memorable stories and photos.

Enjoy the Rock Art Canyon Ranch

Journey into a realm of ancient mystery and natural beauty at the Rock Art Canyon Ranch, a private ranch that is home to some of Arizona’s most significant and well-preserved petroglyphs. This extraordinary site offers a rare opportunity to see thousands of rock art images carved by Ancestral Puebloans centuries ago, depicting figures, animals, and symbols that tell stories of their lives and beliefs. You’ll typically explore the canyon on a guided tour, which is essential for understanding the history and significance of the art.

The knowledgeable guides provide fascinating insights into the culture of these ancient peoples and the meaning behind the intricate carvings. Beyond the rock art, the canyon itself is stunning, with impressive geological formations and a tranquil atmosphere. This experience is ideal for history buffs, archaeologists, photographers, and anyone with a deep appreciation for cultural heritage and the great outdoors. Be sure to book your tour in advance, as access is typically by appointment only.

Sleep in a Teepee at The Wigwam Village #6 Motel

For an iconic Route 66 experience that truly stands out, you simply must sleep in a teepee at The Wigwam Village #6 Motel. This isn’t just a motel; it’s a piece of living history, one of only three remaining Wigwam Villages in the United States and a beloved landmark. You’ll spend the night in your very own individual concrete teepee (or “wigwam”), each uniquely decorated and equipped with modern comforts while retaining its vintage charm.

Outside, classic cars from the era are often parked, adding to the nostalgic atmosphere and providing fantastic photo opportunities. Staying here is more than just a night’s rest; it’s an immersive step back into the golden age of American road trips. It’s perfect for history buffs, Route 66 enthusiasts, quirky travelers, and families looking for a truly memorable and unique overnight stay. Be sure to book well in advance, as these popular teepees fill up quickly!

Visit the Bucket of Blood Street

Take a stroll down Bucket of Blood Street and imagine the Wild West history that once unfolded on this very ground. While it might sound dramatic, this street in Holbrook earned its infamous name from a genuine, notorious shootout that occurred here in 1886. It was a time when Holbrook was a true frontier town, attracting cowboys, outlaws, and lawmen, and this particular street was often at the center of the action.

Today, you won’t find actual buckets of blood, but you will discover a quiet street that serves as a powerful reminder of Holbrook’s rugged past. Look for historical markers or plaques that recount the tales of its namesake event. It’s a fantastic stop for history buffs, fans of the American Wild West, and anyone curious about the grittier side of frontier life. Walking this street allows you to connect with the raw, untamed spirit that once defined this Arizona town, offering a unique historical perspective that’s both fascinating and a little chilling.

See the Ruins of Ella’s Frontier Trading Post

For those who appreciate the beauty in decay and the whispers of a bygone era, a visit to the Ruins of Ella’s Frontier Trading Post offers a hauntingly beautiful experience. Once a bustling stop along the legendary Route 66, this trading post now stands as a skeletal reminder of its past glory, slowly reclaiming by the desert. You’ll find crumbling adobe walls, faded signs, and the remnants of what was once a vibrant hub for travelers and locals alike.

It’s a poignant testament to the ever-changing landscape of American road trips and a fascinating subject for photographers and urban explorers. As you walk among the ruins, you can almost hear the echoes of laughter, conversations, and the rumble of classic cars. This site is perfect for photographers, history enthusiasts, and anyone drawn to the melancholic beauty of abandoned places. Remember to be respectful of the site and its history, taking only photos and leaving no trace.

Ride a Giant Rabbit at the Rabbit Trading Post

You can’t miss the Rabbit Trading Post, an iconic Route 66 landmark easily spotted by its colossal, whimsical rabbit statue that invites you to “Ride a Giant Rabbit!” This classic roadside attraction is pure Americana kitsch, offering a fantastic photo opportunity that perfectly encapsulates the quirky spirit of the Mother Road. Beyond the giant bunny, the trading post itself is a fun stop, filled with a variety of souvenirs, local crafts, and more Route 66 memorabilia.

It’s a place where you can embrace the playful side of travel, snap some memorable photos, and pick up a unique keepsake. Whether you’re a devout Route 66 follower, a family with kids, or just someone who loves a good laugh, the Rabbit Trading Post is a delightful detour that adds a splash of color and fun to your Holbrook adventure. Don’t forget to look for the famous “Here It Is” sign, another beloved piece of Route 66 history.

Have a Good Rest at the Quality Inn

After a day filled with exploring ancient forests, quirky roadside attractions, and historic streets, you’ll appreciate a comfortable and convenient place to recharge. The Quality Inn in Holbrook offers just that: a reliable haven of rest with all the essential amenities you need for a relaxing stay. You’ll find clean, spacious rooms, often equipped with a comfortable bed, flat-screen TV, and complimentary Wi-Fi.

Many Quality Inn locations also offer a complimentary breakfast to start your day right, and amenities like an outdoor pool to cool off during warmer months. Its location often provides easy access to Holbrook’s main attractions and dining options, making it a practical choice for your base camp. This hotel is ideal for families, couples, and solo travelers seeking dependable comfort and good value, ensuring you’re well-rested and ready for another day of adventure in Holbrook. It’s the perfect blend of modern convenience and small-town charm.

Plan Your Visit

Holbrook, Arizona, truly defies expectations, proving itself to be far more than just a dot on the map. From the ancient, breathtaking beauty of the Petrified Forest National Park to the charmingly quirky Route 66 roadside attractions, this town offers a kaleidoscope of experiences you won’t find anywhere else. You’ve discovered how to wander through landscapes millions of years in the making, feed an ostrich, sleep in a teepee, and step back into the Wild West.

It’s a destination that celebrates both its prehistoric past and its iconic place in American road trip history. So, what are you waiting for? Start planning your Holbrook adventure today! Embrace the unexpected, set aside a flexible budget to enjoy all the unique shops and attractions, and prepare for an unforgettable journey that combines natural wonder with a healthy dose of authentic Americana. Holbrook is calling, and its unique charm is ready to welcome you.