15 Best Things to Do in Winston-Salem (NC)
Imagine a place where historic charm meets modern innovation, where the scent of freshly baked Moravian cookies mingles with the aroma of craft beer, and where art and science ignite curiosity at every turn. Welcome to Winston-Salem, North Carolina β a vibrant city often called “Camel City” or “Twin City” for its rich tobacco heritage and its unique blend of two distinct communities. This isn’t just another stop on the map; it’s a destination brimming with diverse experiences, from exploring meticulously preserved 18th-century villages to immersing yourself in cutting-edge contemporary art.
You’ll discover a city proud of its past, passionately building its future, and inviting you to be a part of its story. To make the most of your visit, consider coming in the spring or fall when the weather is mild and outdoor activities are most enjoyable. Early planning, especially for popular attractions and dining, will help you navigate this gem with ease and ensure a truly unforgettable journey through its captivating streets and cultural treasures. Get ready to uncover the 15 best things to do in Winston-Salem!
π° Travel Cost Overview
Category | Budget | Mid-range | Luxury |
---|---|---|---|
Accommodation (per night) | $70 – $100 | $120 – $180 | $200 – $350+ |
Food & Dining (per day) | $25 – $40 | $50 – $80 | $90 – $150+ |
Transportation (per day) | $5 – $15 (public transit) | $40 – $70 (car rental + parking) | $70 – $100+ (ride-share/taxis) |
Activities & Attractions (avg. entry fees/tours) | $10 – $25 | $30 – $60 | $60 – $100+ |
Total Daily Budget (Estimated) | $110 – $175 | $240 – $390 | $420 – $700+ |
Weekly Budget Estimates | $770 – $1225 | $1680 – $2730 | $2940 – $4900+ |
West End Historic District

Step back in time as you wander through the picturesque streets of the West End Historic District, a beautifully preserved neighborhood that transports you to Winston-Salem’s Gilded Age. This area is a living testament to the city’s prosperity in the late 19th and early 20th centuries, boasting a stunning collection of Queen Anne, Colonial Revival, and Craftsman-style homes. You’ll find yourself marveling at the intricate architectural details, the sprawling porches, and the mature tree-lined avenues that evoke a sense of grandeur and history. It’s not just about looking; it’s about imagining the lives lived within these elegant homes.
Take a leisurely stroll, perhaps on a sunny afternoon, and appreciate the craftsmanship of a bygone era. Many homes are still private residences, but their exteriors offer a fantastic glimpse into the past. This district is perfect for history buffs, architecture enthusiasts, and anyone who enjoys a peaceful, scenic walk. It’s a fantastic spot for a romantic outing or a contemplative solo exploration, offering a tranquil escape from the bustling city center while still being conveniently located.
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Black Mountain Chocolate Factory

Indulge your sweet tooth and awaken your senses at the Black Mountain Chocolate Factory, a true delight for chocolate lovers. This isn’t just a shop; it’s a bean-to-bar chocolate factory where you can witness the entire chocolate-making process, from roasting the cacao beans to molding the finished bars. You’ll be captivated by the rich aromas that fill the air and the fascinating machinery at work. They offer guided tours that provide insightful details into the origins of cacao, the art of chocolate crafting, and the subtle nuances of different chocolate varieties.
Beyond the educational aspect, you can sample their exquisite creations, from dark chocolate bars with unique flavor profiles to creamy milk chocolates and decadent truffles. Itβs an interactive and delicious experience, perfect for families, couples, and solo travelers alike. Whether you’re a connoisseur or simply curious, you’ll leave with a deeper appreciation for chocolate and likely a bag full of delectable treats. Itβs a great activity for a rainy afternoon or a sweet start to your day.
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Southeastern Center for Contemporary Art

Prepare to have your perceptions challenged and your imagination sparked at the Southeastern Center for Contemporary Art (SECCA). Nestled within a beautiful wooded setting, SECCA is a non-collecting institution that focuses on presenting innovative and thought-provoking contemporary art from regional, national, and international artists. You won’t find permanent collections here; instead, you’ll encounter a constantly rotating array of exhibitions that push boundaries and explore relevant themes through various mediums, including painting, sculpture, photography, video, and installation art. The museum’s unique architecture, including the striking James H.
and Thomas W. Leight Gallery, provides an inspiring backdrop for the art. SECCA is a place for contemplation, discussion, and discovery, making it ideal for art enthusiasts, curious solo travelers, and those seeking a cultural experience beyond the traditional. It’s a fantastic spot to spend a quiet afternoon, allowing yourself to be immersed in the artistic dialogue. Check their schedule for opening receptions or artist talks, which offer a deeper engagement with the works.
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Old Salem Museums and Gardens

Step back into the 18th and 19th centuries at Old Salem Museums and Gardens, a living history museum that beautifully preserves the culture and traditions of the Moravian community who settled here in 1766. This isn’t just a collection of buildings; it’s an immersive experience where you can explore authentic homes, shops, and workshops, many staffed by costumed interpreters demonstrating traditional crafts like baking, pottery, and blacksmithing. You’ll witness history come alive as you smell freshly baked bread at the Winkler Bakery, hear the clang of the blacksmith’s hammer, and learn about the daily lives of the early Moravians.
The meticulously maintained gardens, reflecting historical horticultural practices, are also a delight. Old Salem offers a profound educational experience for all ages, making it perfect for families, history buffs, and anyone interested in early American life. Give yourself ample time to wander, engage with the interpreters, and truly absorb the peaceful, historic atmosphere.
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Reynolda House Museum of American Art

Discover a treasure trove of American art at the Reynolda House Museum of American Art, set within the historic 1917 estate of Katharine Smith Reynolds and tobacco magnate R.J. Reynolds. This remarkable museum showcases a premier collection of American art, spanning from the colonial period to the present day, housed within the original rooms of the Reynolds family’s meticulously preserved home.
You’ll find masterpieces by artists like Mary Cassatt, Frederic Church, and Georgia O’Keeffe, displayed alongside the family’s personal furnishings and decorative arts, offering a unique blend of art museum and historic house. Beyond the house, explore the stunning Reynolda Gardens, which include formal gardens, a greenhouse, and vast woodlands, perfect for a peaceful stroll. The combination of art, history, and natural beauty makes Reynolda House an exceptional destination for art lovers, history enthusiasts, and anyone seeking a tranquil and enriching experience. Plan to spend time exploring both the interior and the expansive grounds.
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Childrenβs Museum of Winston-Salem

Ignite wonder and foster hands-on learning at the Childrenβs Museum of Winston-Salem, a vibrant and interactive space designed specifically for young minds. This museum is a hub of creativity and exploration, offering a diverse array of exhibits that encourage imaginative play, scientific discovery, and artistic expression. Your children can explore a mock grocery store, experiment with water play, build with oversized blocks, or unleash their inner performer on a small stage.
The focus here is on learning through doing, allowing kids to lead their own adventures and engage with concepts in a fun, tangible way. It’s an ideal destination for families with toddlers and elementary-aged children, providing hours of entertainment and educational value. Parents will appreciate the thoughtfully designed spaces that promote both individual exploration and collaborative play. Itβs a perfect rainy-day activity or a way to burn off some energy while stimulating young brains.
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Historic Bethabara Park

Journey back to the earliest Moravian settlement in North Carolina at Historic Bethabara Park, a fascinating archaeological site and nature preserve. This park marks the original 1753 settlement site of the Moravians before they established Old Salem, offering a unique glimpse into their pioneering spirit and early communal life. You’ll discover reconstructed buildings like the Gemeinhaus (community house) and the first Moravian church, along with archaeological excavations that reveal the foundations of original structures.
The park also features a French and Indian War fort, providing historical context to the challenges faced by the early settlers. Beyond the historical elements, Bethabara boasts beautiful walking trails through woodlands and wetlands, and a diverse botanical preserve, making it a wonderful spot for nature lovers and history enthusiasts alike. Itβs a peaceful, less crowded alternative or complement to Old Salem, perfect for a quiet morning of exploration. Families can enjoy the open spaces and educational exhibits.
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The New Winston Museum

Delve into the vibrant history of Winston-Salem itself at The New Winston Museum, a dynamic institution dedicated to telling the city’s unique story. Unlike some traditional museums, The New Winston Museum focuses on the people, events, and movements that shaped this distinctive “Twin City” from its origins as two separate towns (Winston and Salem) to its present-day identity. You’ll find engaging exhibits that cover everything from the rise of the tobacco and textile industries to the impact of civil rights, local sports heroes, and cultural milestones.
They often feature rotating exhibits that highlight specific aspects of local history or community figures, ensuring there’s always something new to discover. This museum is a must-visit for anyone curious about the local narrative, offering a deeper understanding of the city you’re exploring. It’s a great stop for solo travelers, history buffs, and families looking for an educational yet accessible experience. Plan to spend an hour or two soaking in the rich local heritage.
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BB&T Field

Feel the roar of the crowd and the thrill of collegiate sports at BB&T Field, now officially named Allegacy Federal Credit Union Stadium, home to the Wake Forest University Demon Deacons football team. While visiting during a game day offers an unparalleled atmosphere of excitement, you can still appreciate the stadium’s scale and significance even if there isn’t a game. On game days, the surrounding area buzzes with tailgating parties, spirited fans, and the marching band’s music filling the air β an authentic slice of American college football culture.
You’ll witness passionate fans cheering on their team, experience the traditions of a major university, and be part of a vibrant community event. This is an absolute must-do for sports fans, families looking for an energetic outing, or anyone wanting to experience a lively local tradition. If you plan to attend a game, purchase tickets well in advance, especially for rivalry matches. Even just soaking in the pre-game atmosphere can be an experience in itself.
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The Frank L. Horton Museum Center

Immerse yourself in the world of traditional Southern decorative arts at The Frank L. Horton Museum Center, a hidden gem often visited in conjunction with Old Salem. Named after a pioneering preservationist, this center houses a remarkable collection of furniture, textiles, ceramics, and metalwork, primarily from the Moravian and Piedmont regions of North Carolina.
You’ll gain a deeper appreciation for the craftsmanship and artistic traditions of early American settlers, seeing how everyday objects were transformed into works of art. The collection is incredibly comprehensive and beautifully displayed, offering insights into the domestic life, industries, and aesthetic sensibilities of the past. It’s an essential visit for anyone interested in decorative arts, historical craftsmanship, or the material culture of the region. History buffs and art enthusiasts will find this museum particularly rewarding, offering a quiet and contemplative experience away from the bustling streets of Old Salem.
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Triad ECO Adventures

Embark on an unforgettable adventure with Triad ECO Adventures, offering unique and exciting ways to explore Winston-Salem and its natural surroundings. If you’re looking for an active and eco-friendly way to see the city, this is it! They specialize in guided tours using electric bikes, Segways, and even stand-up paddleboards, allowing you to cover more ground and experience the landscape in a fresh, exhilarating way. You could glide through downtown on a Segway, exploring historic districts and urban art, or pedal through scenic greenways and parks on an e-bike, getting closer to nature.
Their knowledgeable guides provide fascinating commentary on local history, ecology, and points of interest, making it both an adventure and an educational experience. This is perfect for active travelers, groups of friends, and families with older children (check age/weight restrictions for specific tours) who want to combine sightseeing with outdoor fun. Book in advance, especially during peak seasons, to secure your spot.
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Peppercorn Theatre

Step into a world of imaginative storytelling and captivating performances at Peppercorn Theatre, a professional theater company dedicated to creating original works for children and families. Located in the Arts District, Peppercorn is renowned for its innovative approach to theater, blending puppetry, music, movement, and engaging narratives to bring stories to life. You’ll be delighted by their unique productions, which often explore themes of friendship, courage, and discovery in ways that resonate with both young and old.
This isn’t just entertainment; it’s an artistic experience that sparks creativity and encourages a love for live performance. Peppercorn Theatre is an absolute gem for families with young children, providing a magical and memorable outing. Check their schedule for upcoming shows and be sure to book tickets in advance, as their performances are popular and often sell out. Itβs a wonderful way to introduce children to the magic of live theater.
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Foothills Brewing

Quench your thirst and savor locally crafted brews at Foothills Brewing, a cornerstone of Winston-Salem’s thriving craft beer scene. As one of the largest and most respected breweries in North Carolina, Foothills offers a fantastic experience for beer enthusiasts and casual drinkers alike. You can visit their downtown brewpub for a lively atmosphere, delicious pub fare, and a wide selection of their award-winning beers on tap, including their popular Hoppyum IPA and Cottonwood Pumpkin Ale (seasonal).
If you’re interested in the brewing process, their larger production facility and tasting room (often called the “Foothills Tasting Room” or “Foothills on Trade”) offers tours and even more taps. Itβs a great place to relax, socialize, and sample a flight of diverse beers. Foothills is perfect for adults, groups of friends, and couples looking for a casual yet vibrant spot to enjoy good food and exceptional beer. Don’t miss the opportunity to try a seasonal or limited-release brew!
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Winston Cup Museum and Special Event Center

Rev your engines and take a trip down memory lane at the Winston Cup Museum and Special Event Center, a must-visit for NASCAR fans and automotive enthusiasts. This unique museum celebrates the storied history of the NASCAR Winston Cup Series (1971-2003), which was sponsored by Winston-Salem’s own R.J. Reynolds Tobacco Company. You’ll be amazed by the meticulously preserved race cars, many of which are actual championship-winning vehicles driven by legendary figures like Richard Petty, Dale Earnhardt, and Jeff Gordon.
Beyond the cars, the museum showcases a wealth of memorabilia, including trophies, uniforms, and rare photographs, telling the stories of the drivers, teams, and the evolution of the sport. Itβs a nostalgic journey that captures the excitement and cultural impact of stock car racing during its golden era. Perfect for racing fans of all ages, history buffs, and anyone interested in American sports culture. Allow ample time to explore the extensive collection and relive racing history.
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SciWorks

Spark curiosity and foster a love for science and nature at SciWorks, now known as Kaleideum North, an interactive science center and environmental park. This engaging destination offers a unique blend of indoor exhibits and outdoor exploration, making science accessible and fun for visitors of all ages. Inside, you’ll discover hands-on exhibits covering topics like physics, biology, and technology, allowing you to experiment, discover, and learn by doing.
Outside, the park features nature trails, a planetarium, and an animal habitat with native North Carolina wildlife, including otters and deer. It’s a fantastic place for families with children, school groups, and anyone with a budding interest in the natural world and scientific principles. You can easily spend several hours here, moving between the interactive displays and the serene outdoor environments. Check their planetarium show schedule for an extra cosmic adventure.
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Plan Your Visit
From the meticulously preserved history of Old Salem to the cutting-edge contemporary art at SECCA, and the engaging interactive exhibits at the Children’s Museum and SciWorks, Winston-Salem truly offers an unparalleled array of experiences. You’ve seen how this city seamlessly blends its rich heritage with modern innovation, providing something captivating for every interest and age group. Whether you’re a history enthusiast, an art aficionado, a food and beer connoisseur, or a family seeking engaging adventures, Winston-Salem promises a journey filled with discovery and delight.
Use this guide to plan your days, estimate your budget, and uncover the hidden gems that make this city so special. Don’t just visit; immerse yourself in the vibrant culture, savor the local flavors, and create memories that will last a lifetime. Winston-Salem is waiting to charm you β start planning your unforgettable North Carolina adventure today!