15 Best Things to Do in Downtown Atlanta (Updated 2023)
Welcome to the vibrant heart of the Peach State β Downtown Atlanta! Forget what you think you know about Southern charm; this bustling urban core offers a dynamic blend of historic significance, modern innovation, and unparalleled hospitality that will captivate your senses. From its pivotal role in the Civil Rights Movement to its status as a global hub for business and entertainment, Downtown Atlanta pulses with an energy unlike any other. You’ll discover world-class attractions nestled alongside charming local eateries, all within a surprisingly walkable footprint.
This guide is your key to unlocking the best experiences this incredible district has to offer in 2023, packed with practical tips and honest cost breakdowns to help you plan your perfect trip. The best times to visit are spring (March-May) and fall (September-November) when the weather is pleasant and comfortable for exploring on foot. Beat the summer heat and humidity, and embrace the city’s vibrant outdoor life during these ideal seasons. Get ready to dive into an unforgettable journey!
π° Travel Cost Overview
| Category | Budget | Mid-range | Luxury |
|---|---|---|---|
| Accommodation (per night) | $70-120 (hostels, budget motels) | $150-250 (3-star hotels) | $300-500+ (4-5 star hotels) |
| Food & Dining (per day) | $40-60 (fast casual, groceries, street food) | $70-120 (casual restaurants, 2-3 meals) | $150-250+ (fine dining, multiple courses) |
| Transportation (per day) | $6-10 (MARTA daily pass, streetcar) | $15-30 (rideshare, partial car rental) | $50-80+ (car rental, extensive rideshare) |
| Activities & Attractions (average entry fees, tours) | $20-40 (1-2 paid attractions, free options) | $50-80 (2-3 paid attractions, tours) | $90-150+ (multiple premium attractions, experiences) |
| Total Daily Budget (Low) | $136-230 | N/A | N/A |
| Total Daily Budget (Medium) | N/A | $285-480 | N/A |
| Total Daily Budget (High) | N/A | N/A | $590-980+ |
| Weekly Budget Estimates (Low) | $950-1610 | N/A | N/A |
| Weekly Budget Estimates (Medium) | N/A | $1995-3360 | N/A |
| Weekly Budget Estimates (High) | N/A | N/A | $4130-6860+ |
Skyview Atlanta

Towering above Centennial Olympic Park, the iconic SkyView Atlanta offers a truly unique perspective of the city’s sprawling skyline. This magnificent 200-foot Ferris wheel features 42 climate-controlled gondolas, providing a comfortable and breathtaking ride no matter the weather. As you ascend, you’ll be treated to panoramic views that stretch for miles, encompassing landmarks like the Georgia Aquarium, World of Coca-Cola, and Mercedes-Benz Stadium.
It’s a perfect blend of thrill and scenic beauty, making it a must-do for anyone wanting to capture stunning photos or simply soak in the urban landscape from a bird’s-eye view. Couples will find it incredibly romantic, especially as the city lights begin to twinkle at dusk, while families will love the excitement and the chance to spot famous buildings. Solo travelers will appreciate the peaceful moments of reflection high above the bustling streets. The experience is surprisingly serene, offering a quiet escape from the city’s hustle and bustle below.
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Fountain of Rings

At the heart of Centennial Olympic Park, the Fountain of Rings stands as a beloved and iconic symbol of the 1996 Atlanta Olympic Games. This interactive fountain, shaped like the Olympic rings, features a captivating water show synchronized to music and lights. It’s not just a beautiful monument; it’s a place of joy and relaxation where children can splash and play in the summer heat, and visitors of all ages can enjoy a moment of tranquility or simply watch the mesmerizing display.
The fountain performs four times a day, offering a free and delightful experience that embodies the spirit of public spaces and celebration. Its location within the vast green expanse of the park makes it an ideal spot for picnics, people-watching, or simply unwinding after exploring nearby attractions. The historical significance of the park itself, transformed from a blighted area into a vibrant public space for the Olympics, adds an extra layer of meaning to this central feature.
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ATL Cruzers

Discover Downtown Atlanta in a thrilling and unique way with ATL Cruzers, offering guided tours on Segways or electric cars. These tours provide an exciting and effortless method to cover significant ground and see numerous landmarks without the fatigue of walking. Imagine gliding past historic sites, vibrant neighborhoods, and iconic attractions, all while an engaging guide shares fascinating stories and local insights.
Whether you opt for the zippy Segway adventure or the comfortable electric car journey, ATL Cruzers offers various routes tailored to different interests, from historical deep dives to scenic cityscapes. It’s an excellent choice for groups, families with older children, or anyone looking for an active yet relaxed sightseeing experience. The guides are knowledgeable and friendly, making the tour not just informative but genuinely fun. This is a fantastic way to get your bearings in the city and decide which spots you want to revisit later.
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Apex Museum

Tucked away in the historic Sweet Auburn district, the Apex Museum stands as a powerful testament to the rich history and contributions of African Americans. Far from a traditional museum, Apex offers an intimate and deeply personal journey through exhibits that highlight Black excellence, resilience, and the ongoing struggle for civil rights. You’ll encounter compelling narratives, historical artifacts, and moving displays that tell stories often overlooked in mainstream history.
What makes Apex unique is its focus on positive achievements and its commitment to educating visitors about the profound impact of African Americans on American society. It’s particularly impactful for those seeking a deeper understanding of Atlanta’s role in the Civil Rights Movement and its vibrant Black cultural heritage. The museum is a labor of love, often staffed by passionate volunteers who can offer personal insights, making your visit incredibly enriching.
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State Farm Arena

A pulsing epicenter of entertainment in Downtown Atlanta, State Farm Arena is home to the NBA’s Atlanta Hawks and hosts an impressive lineup of concerts, shows, and major events throughout the year. This state-of-the-art venue offers an electrifying atmosphere, whether you’re cheering on your favorite basketball team or singing along to a chart-topping artist. Beyond the main events, the arena is designed with modern amenities, comfortable seating, and a wide array of food and beverage options, ensuring a premium experience for every visitor.
Attending an event here is an immersive way to experience Atlanta’s vibrant culture and passion for sports and music. Itβs perfect for sports enthusiasts, music lovers, or anyone looking for a high-energy night out. Check their schedule in advance, as tickets can sell out quickly for popular events. The arena is also committed to sustainability and fan experience, making it a truly forward-thinking venue.
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ZuCot Gallery

Immerse yourself in the world of contemporary African American art at ZuCot Gallery, located in the historic Castleberry Hill arts district, just a stone’s throw from Downtown. As the largest African American-owned art gallery in the Southeast, ZuCot Gallery is a vibrant space that showcases an impressive collection of works by both established and emerging artists. You’ll find a diverse range of styles and mediums, from captivating paintings and sculptures to thought-provoking mixed media pieces, all telling powerful stories and reflecting diverse perspectives.
This gallery isn’t just a place to view art; it’s a cultural hub that fosters dialogue and celebrates creativity within the Black community. Itβs perfect for art lovers, cultural explorers, and anyone seeking unique and meaningful souvenirs. The atmosphere is welcoming and inspiring, often with gallery owners or artists on hand to discuss the works.
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Ponce City Market

A true urban success story, Ponce City Market is a sprawling, historic mixed-use development located in the Old Fourth Ward, just northeast of Downtown. Housed in the beautifully restored former Sears, Roebuck & Co. building, this vibrant hub seamlessly blends shopping, dining, office spaces, and residential lofts.
You’ll find an incredible Central Food Hall featuring an array of local and international culinary delights, from artisanal pizzas to gourmet tacos. Beyond the food, explore unique boutiques, enjoy live music, or head up to The Roof for carnival games, mini-golf, and breathtaking city views. Ponce City Market is a destination in itself, perfect for families, foodies, shoppers, and anyone looking to soak in a lively, communal atmosphere. Its direct access to the Atlanta BeltLine Eastside Trail also makes it a popular spot for walkers, runners, and cyclists, connecting it to other vibrant neighborhoods.
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CNN Studio Tour

Step behind the scenes of global news at the CNN Studio Tour, an fascinating journey into the heart of one of the world’s largest news organizations. Located within the CNN Center in Downtown Atlanta, this guided tour offers a rare glimpse into the complex operations of television broadcasting. You’ll witness newsrooms in action, see the control rooms, and even sit at an anchor desk during a simulated broadcast.
It’s a truly immersive experience that provides insight into how breaking news is gathered, produced, and delivered to millions worldwide. The tour is perfect for aspiring journalists, media enthusiasts, or anyone curious about the inner workings of a 24-hour news network. It’s also a great educational experience for older children and teenagers. The sheer scale of the operation is impressive, and the interactive elements make it engaging and memorable.
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VIDA Ultra Lounge

For those seeking a sophisticated night out in Downtown Atlanta, VIDA Ultra Lounge offers an upscale and vibrant experience. This chic establishment provides a stylish setting for enjoying crafted cocktails, premium spirits, and often live music or a DJ spinning eclectic beats. With its modern decor, plush seating, and inviting ambiance, VIDA Ultra Lounge is designed for relaxation and socializing.
It’s the perfect spot for couples looking for a romantic evening, friends gathering for celebratory drinks, or solo travelers wanting to soak in the city’s nightlife in a refined setting. The lounge often hosts themed nights or special events, so it’s worth checking their schedule before you go. Remember that an upscale lounge often implies a dress code, so dress to impress and prepare for a lively atmosphere as the night progresses.
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World Of Coca Cola

Dive into the effervescent history and global impact of the world’s most famous beverage at the World of Coca-Cola. Located adjacent to Centennial Olympic Park, this immersive museum is a fascinating journey through the brand’s past, present, and future. You’ll explore interactive exhibits, view rare artifacts, and even step inside the vault where the secret formula is supposedly kept.
The highlight for many is the “Taste It!” room, where you can sample over 100 different Coca-Cola products from around the globe β a truly unique and often surprising experience for your taste buds. This attraction is a crowd-pleaser for all ages, perfect for families, history buffs, and anyone with a sweet tooth. Itβs a vibrant, engaging, and often nostalgic experience that celebrates an iconic piece of American culture.
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Agathaβs Mystery Dinner Theater

Prepare for an evening of laughter, intrigue, and delicious food at Agathaβs Mystery Dinner Theater, a truly unique entertainment experience in Downtown Atlanta. This interactive show casts you, the audience, as part of the mystery. Professional actors mingle among the guests, delivering clues, red herrings, and hilarious improvisations, all while you enjoy a five-course meal.
Your task? To solve the murder! No two shows are exactly alike, as the audience’s participation shapes the evening’s unfolding drama. It’s an ideal choice for a fun date night, a memorable group outing, or even a solo adventure for those who love to engage. The combination of mystery, comedy, and a full meal makes for an incredibly entertaining and value-packed night. Be ready to laugh, think, and maybe even accuse your tablemates.
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Relay Bike Share

Explore Downtown Atlanta and its surrounding vibrant neighborhoods like a local with Relay Bike Share. This convenient public bike-sharing system offers an accessible and eco-friendly way to navigate the city’s streets and trails. With stations strategically located near major attractions, parks, and MARTA stops, you can easily pick up a bike, cruise to your next destination, and drop it off at another station.
Itβs perfect for active travelers, solo adventurers, or couples looking for a fun, casual way to explore. You can cover more ground than on foot and discover hidden gems you might otherwise miss. It’s particularly fantastic for accessing the Atlanta BeltLine, which offers miles of scenic pathways connecting various parts of the city. Embrace the freedom of two wheels and experience Atlanta from a fresh perspective.
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Center For Civil & Human Rights

The National Center for Civil and Human Rights is a profoundly moving and essential experience, offering an immersive journey through the American Civil Rights Movement and the global human rights struggle. Located in Downtown Atlanta, this museum masterfully combines powerful artifacts, interactive exhibits, and compelling narratives to educate and inspire. You’ll walk through a recreation of a lunch counter sit-in, hear the voices of activists, and learn about the courageous individuals who fought for justice.
Beyond the Civil Rights era, the museum connects these struggles to contemporary human rights issues worldwide, fostering a deeper understanding of our shared humanity. It’s a must-visit for anyone seeking a deeper understanding of history, social justice, and the ongoing fight for equality. Prepare to be deeply affected and leave with a renewed sense of purpose.
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Big Daddyβs Southern Cuisine

For an authentic taste of Southern comfort food, look no further than Big Daddyβs Southern Cuisine. This beloved local spot delivers hearty portions of soul food classics in a warm, unpretentious setting. You’ll find all the staples here: crispy fried chicken, tender collard greens, creamy macaroni and cheese, and perfectly seasoned black-eyed peas.
Every dish is prepared with care, evoking the feeling of a home-cooked meal. Big Daddy’s is a fantastic choice for families seeking a satisfying meal, solo travelers looking for genuine local flavor, or anyone craving a truly comforting culinary experience. Itβs a great way to experience a significant part of Southern culture through its delicious and rich culinary traditions. Come hungry, as the portions are generous, and the flavors are bold and satisfying.
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Old Fourth Ward Distillery

Step into the world of craft spirits at the Old Fourth Ward Distillery, Atlanta’s first legal distillery since Prohibition. Located in the vibrant Old Fourth Ward neighborhood, adjacent to Downtown, this distillery offers an insightful look into the art and science of spirit production. You can take a tour to learn about their distillation process, from grain to bottle, and discover the passion behind their small-batch vodkas, gins, and whiskeys.
The highlight, of course, is the tasting session, where you can sample their unique creations. Itβs a fantastic experience for connoisseurs, curious adventurers, or anyone interested in local craft beverages. The intimate setting and knowledgeable staff make for a personalized and engaging visit, providing a true taste of Atlanta’s burgeoning craft scene.
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Plan Your Visit
Downtown Atlanta truly offers an unparalleled tapestry of experiences, weaving together profound history, cutting-edge entertainment, vibrant arts, and a delicious culinary scene. From soaring above the city on SkyView Atlanta to delving into the depths of human rights at the Center For Civil & Human Rights, and savoring authentic Southern flavors at Big Daddy’s, you’ll find an adventure around every corner.
This guide has given you a glimpse into the incredible variety awaiting you, proving that Atlanta is far more than just a transit hubβit’s a destination brimming with character and charm. So, start planning your unforgettable journey to the heart of the Peach State today! Utilize public transport like MARTA to save on parking, and consider bundling attraction tickets for potential savings. Get ready to be captivated by the warmth and energy of Downtown Atlanta; it’s waiting to welcome you.